100 Ways to Fill Your Coaching Practice – Part 4
June 30, 2010 by obm · Leave a Comment
This series contains steps and suggestions to help you fill your coaching practice. Did you see Parts 1 and 2 of this series? If not you can view them here -
Part 1 – Public Relations and Electronic Marketing
Part 2 – Personal Marketing and Credibility/Reputation
Part 3 – Professional Development and Sales Skills
Some of the suggestions will help you to become a better marketer; others will help you network better and become better known; others are positioning and revenue-enhancing strategies. And some are quality-of-life improvement suggestions, which will help you become more attractive to yourself and thus to others.
Coachee Referrals
Become highly referable
- Know your coaching strengths
- Know where you need to improve
- Let coachees know you have room for more clients
- Ask coachees for referrals
- Offer free introductory services
- Help coachees to really succeed
- Really challenge current coachees
- Identify your ideal coachees
- Let coachees go who aren’t right
- Specialize, specialize, specialise
Product/Services
Give everyone something to buy
- Offer free audio tapes
- Develop or sell an audiotape series
- Lead local workshops
- License your programs or work
- Offer result-specific coaching
- Offer industry-specific coaching
- Offer coachee-type coaching
- Offer group coaching
- Teach four 12-week TeleClasses
- Launch a virtual university
Stay tuned next week for the last tips in this series – Personal Improvement and Marketing Tools.
Copyright – this list and all it’s content remains the property of CoachInc.com and may not be reproduced in any way except with the express persmission of CoachInc.com
100 Ways to Fill Your Coaching Practice – Part 3
June 23, 2010 by obm · Leave a Comment
This series contains steps and suggestions to help you fill your coaching practice. Did you see Parts 1 and 2 of this series? If not you can view them here -
Part 1 – Public Relations and Electronic Marketing
Part 2 – Personal Marketing and Credibility/Reputation
Some of the suggestions will help you to become a better marketer; others will help you network better and become better known; others are positioning and revenue-enhancing strategies. And some are quality-of-life improvement suggestions, which will help you become more attractive to yourself and thus to others.
Professional Development
Become an expert at what you do
- Develop listening skills
- Develop diagnostic skills
- Speak simply, without jargon
- Know your coaching skills
- Know 100 key distinctions
- Read important magazines
- Complete Coach U or Corporate Coach U training
- Develop strong and savvy opinions
- Develop lasering skills
- Attend a coaching conference
Sales Skills
Know how to sell really, really well
- Create one sentence self-introduction
- Develop laser sales lines
- Know what you’re selling
- Be fearless; ask for the order
- Develop conversion language
- Discern what’s wanted or needed
- Ask open-ended questions
- Get to know the person or buyer
- Find a way to serve every buyer
- Tell buyers about themselves
Stay tuned next week for tips on Coachee Referrals and Products/Services.
Copyright – this list and all it’s content remains the property of CoachInc.com and may not be reproduced in any way except with the express persmission of CoachInc.com
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