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100 Ways to Fill Your Coaching Practice – Part 1

May 20, 2010

This list contains steps and suggestions to help you fill your coaching practice.

Some of the suggestions will help you to become a better marketer; others will help you network better and become better known; others are positioning and revenue-enhancing strategies. And some are quality-of-life improvement suggestions, which will help you become more attractive to yourself and thus to others.

Public Relations

Become known locally or nationally

  • Hire a PR firm
  • Write a column for a local newspaper
  • Appear on TV talk shows
  • Speak on radio talk shows
  • Get quoted as an expert
  • Send out press releases
  • Identify global need/link to coaching
  • Do something newsworthy
  • Offer free coaching to high-profile coachees
  • Develop a press kit

Electronic Marketing

Become Internet marketing–savvy

  • Develop a professional web site
  • Add useful content to your web site
  • Use Social Media (Facebook, Twitter) to build a profile
  • Improve search engine ranking for Goggle, Yahoo and other engines
  • Measure and analyse website statistics
  • Ensure website content is rich with seasrch keywords
  • Add yourself to findacoach.com
  • Create a weekly advice newsletter
  • Ask for input from subscribers
  • Get links from other sites

Stay tuned next week for tips on Personal Marketing and Building Credibility.

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Comments

2 Responses to “100 Ways to Fill Your Coaching Practice – Part 1”

  1. 100 Ways to Fill Your Coaching Practice – Part 3 | Coach U Australasia on June 23rd, 2010 10:44 am

    [...] 1 – Public Relations and Electronic Marketing Part 2 – Personal Marketing and [...]

  2. 100 Ways to Fill Your Coaching Practice – Part 4 | Coach U Australasia on June 30th, 2010 10:29 am

    [...] 1 – Public Relations and Electronic Marketing Part 2 – Personal Marketing and Credibility/Reputation Part 3 – Professional [...]

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